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Media Manager
inDriverLima Metropolitana, Lima, Peru
Hace 16 horas
Descripción del trabajo
Responsibilities
Cost-effective media planning & buying in line with region business & marketing plans (offline + online) for all activations in Mexico
Work independently to manage and execute media projects
Analyze marketing briefs and formulate effective media plans
Oversee and analyze campaign performance, presenting insightful reports on both business & media level results
Coordinate with different teams and stakeholders for media plan execution
Maintain relationships with media vendors and partners
Qualifications
At least 5 years of experience with Media (in media agency or on client-side)
Ability to do the whole planning process independently
Proficiency in media analytics and planning tools : ability to use the tools available and provide detailed media report with conclusions
Advanced understanding of various online and offline media channels : different formats available, best fit for different marketing objectives, optimization opportunities
Expertise in data analysis and interpretation : ability to find the insights to generate business-related hypothesis and explain the details
Strong presentation skills : experience in building up clear and simple presentation to deliver the key thoughts and ability to present confidently
Familiarity with advertising trends and innovations : being able to provide recommendation in line with those, to identify the relevant innovations for test
Proficiency in tracking and optimizing campaign performance : understanding of core and proxy KPIs for each channel and media in total, experience in creating the mid-reports and providing optimization suggestions based on that
Decision-making : being able to either take decision on their own or always propose a solution
Problem-solving : focusing not on a problem but on a way to solve
Collaboration : always finding the best solution for a team, ready to go beyond scope sometimes
Attention to detail : always understanding what info is required and getting it
Communication : being able to find an agreement as a team-player
Time management : setting the priorities clear to ensure tasks delivered on time