Senior Performance Marketing Manager

Join to apply for the Senior Performance Marketing Manager role at Launch Potato

3 days ago Be among the first 25 applicants

Join to apply for the Senior Performance Marketing Manager role at Launch Potato

Get AI-powered advice on this job and more exclusive features.

WHO ARE WE?

Launch Potato is a digital media company with a portfolio of brands and technologies. As The Discovery and Conversion Company, Launch Potato is a leading connector of advertisers to customers at all parts of the consumer journey, from awareness to consideration to purchase.

WHO ARE WE?

Launch Potato is a digital media company with a portfolio of brands and technologies. As The Discovery and Conversion Company, Launch Potato is a leading connector of advertisers to customers at all parts of the consumer journey, from awareness to consideration to purchase.

The company is headquartered in vibrant downtown Delray Beach, Florida, with a unique international team across over a dozen countries. Launch Potato's success comes from a diverse, energetic culture and high-performing, entrepreneurial team. As a result, the company is always looking for like-minded teammates and partners.

BASE SALARY : $90,000 - $120,000 per year

MUST HAVE :

• Relentless ownership mentality with a high sense of urgency
• Prior experience juggling high advertiser volume across multiple funnels with accountability to both internal and external performance outcomes
• Proven experience optimizing landing pages and campaign funnels for both advertiser KPIs and internal revenue goals
• Advanced analytical skills with the ability to translate large datasets into actionable recommendations
• Strong cross-functional communication skills to align with Yield, Copy, and Media Buying teams
• Proficiency in tracking / reporting platforms (e.g., Google Analytics, Looker) and Excel (pivot tables, VLOOKUPs)
• Creative problem-solving mindset with a strong understanding of marketing psychology and user behavior

EXPERIENCE : 4–6 years in optimization, CRO, or performance marketing, with vertical-strategic and hands-on landing page testing and funnel performance ownership

YOUR ROLE

Drive growth and profitability in the Make Money / Manage Money vertical through data-driven funnel and landing page optimizations. Own testing strategy and execution in close partnership with marketing, creative, and performance teams to scale advertiser outcomes.

Outcomes (Performance Expectations) :

Competencies :

Total Compensation

Base salary is set according to market rates for the nearest major metro and varies based on Launch Potato’s Levels Framework. Your compensation package includes a base salary, profit-sharing bonus, and competitive benefits. Launch Potato is a performance-driven company, which means once you are hired, future increases will be based on company and personal performance, not annual cost of living adjustments.

Want to make your impact in a profitable, high-growth company? Apply now!

Since day one, we've been committed to having a diverse, inclusive team and culture. We are proud to be an Equal Employment Opportunity company. We value diversity, equity, and inclusion.

We do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

Seniority level

Seniority level

Mid-Senior level

Employment type

Employment type

Full-time

Job function

Job function

Marketing and Sales

Industries

Advertising Services

Referrals increase your chances of interviewing at Launch Potato by 2x

Sign in to set job alerts for “Senior Marketing Manager” roles.

Irvine, CA $180,000.00-$215,000.00 2 months ago

Senior Marketing Manager, Spine Robotics and Enabling Technologies

Riverside, CA $90,000.00-$120,000.00 13 hours ago

Irvine, CA $135,000.00-$155,000.00 2 months ago

Los Angeles County, CA $140,000.00-$170,000.00 2 weeks ago

Los Angeles Metropolitan Area 2 weeks ago

Irvine, CA $135,000.00-$155,000.00 2 weeks ago

Los Angeles Metropolitan Area 13 hours ago

Expression of Interest : Social Media Manager

Irvine, CA $85,000.00-$102,000.00 2 weeks ago

Senior Retention Marketing Manager - Skincare | Beauty

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

J-18808-Ljbffr