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Base pay range
Hey there! Shae, here CEO of notics IT. Super excited about this role, let me tell you about it!
About notics
notics is a leading B2B managed IT and VoIP provider serving clients across the United States. We deliver comprehensive technology solutions with a focus on long-term partnerships. We focus on lower-middle market companies (100-250 employees), primarily in the healthcare industry.
Role Overview
We're seeking an experienced Growth Marketing Manager to drive lead generation and pipeline development across all marketing channels. This role will be instrumental in scaling our marketing efforts and directly contributing to company revenue.
Key Responsibilities
- Develop, execute, and optimize multi-channel marketing campaigns to generate qualified leads
- Manage and improve performance across all existing marketing channels
- Continuously refine our marketing strategy based on performance data and market insights
- Build and scale our affiliate marketing program from the ground up
- Work closely with our marketing team (graphic designer, video editor, website developer, content marketing manager, and animator) to produce high-quality campaigns
- Establish clear KPIs and reporting structures to track marketing performance
- Allocate marketing budget effectively to maximize ROI
- Collaborate with sales teams to ensure marketing initiatives align with pipeline goals
Required Experience
Proven track record in B2B growth marketing, preferably within managed servicesStrong experience managing paid campaigns on Google, Meta, and LinkedInExperience marketing high-value services with long sales cyclesDemonstrated success managing services with high CAC and LTV metricsUnderstanding of the US B2B market landscape, particularly in technology servicesExperience developing and managing affiliate marketing programsStrong analytical skills and data-driven approach to campaign optimizationExcellent project management and team collaboration abilitiesPreferred Qualifications
Experience within IT, telecommunications, or similar technical service industriesHistory of successfully marketing services with $250k+ contract valuesBackground working with US-based companies selling to other US businessesFamiliarity with marketing automation platforms and CRM systemsExperience managing and mentoring team membersExperience in startup or scaleup environmentsSuccess Metrics
Success in this role will be measured by :
Increase in qualified lead flowGrowth in sales pipeline valueSuccessful launch and scaling of affiliate programOverall marketing ROIThis position offers an opportunity to make a significant impact on a growing B2B technology provider with established market presence and a dedicated marketing team.
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Marketing and Sales
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